The Dream Bigger tour has begun. Second city stop was Lakeland, Florida on May 10th and was a BIG success! The exciting part about the show for me is that it’s energetic, inspirational, aspirational, motivational and truly a place where people can come, sit back, have fun, learn, laugh, cry and get a chance to understand David Tutera, the brand.
I spend so much time now and will continue to do so creating products that are for women who usually cannot afford the great products they want or styles they think they can’t achieve because they’re too expensive. With my bridal gown line, David Tutera for Mon Cheri, we see it on the stage at Dream Bigger as part of the backdrop and I talk about the fact that my gowns come in sizes up to 26–there is something for every size woman, every color woman and every personality in my fashion. The same goes for my shoe line that allows girls to walk down the aisle in style with a trend they can wear beyond their wedding day, as well as for the embellishments of David Tutera Embellish, my line of fashion jewelry. What I did creatively at Dream Bigger was have all of my brands represented individually. They were part of the giveaways, the on-stage competition and the Dream Makeover during which one girl received a a non-David Tutera Mon Cheri party dress, Embellish jewelry and David Tutera shoes. Also, in the final Dream Wedding Package giveaway, the couple received everything from a David Tutera for Mon Cheri dress, Embellish jewelry, a subscription to my David Tutera Wedding Planners program and so much more, while the winner of the Dream Entertaining Package received David Tutera Fabric and a gift card to JoAnn’s where all of my crafts are sold.
The show is not a commercial, but guests do get to see that there is something for everyone in the brands that I continue to build for women who deserve to look and feel their best while still being able to afford it.